Shopping & Crafts
Novi Pazar is known across the region for two very different trades: traditional goldsmithing in the old bazaar, and a modern textile and denim industry that clothes much of the Balkans.
Why it matters
That mix — filigree gold beside racks of jeans — captures the city's character: entrepreneurial, hardworking, unpretentious. It makes for genuinely distinctive shopping.
Essentials
- Gold is sold by weight — ask us how it works
- Textile outlets cluster outside the centre
- Bargaining is normal in the bazaar
- Cash is king; bring some
